Insights for UAE fashion brands
Practical notes for founders of clothing brands in the UAE: cash flow and cash gaps, buying around Ramadan and DSF, Noon, Namshi and Amazon.ae.
Insights
Why fashion brands in the UAE run out of cash, even when sales growSix reasons clothing brands in Dubai and the UAE hit cash gaps: marketplace payouts, returns and COD, seasonal buying, the slow summer, VAT and corporate tax, licence type, and what to do about each.How to plan a collection around Ramadan, Eid and DSFA practical way for UAE clothing brands to plan buying and production around Ramadan, Eid, Dubai Shopping Festival, White Friday and the slow summer, counting back from each peak and checking it against cash.Noon, Namshi or your own site: where a new clothing brand should startHow a new clothing brand in the UAE can choose between Noon, Namshi, Amazon.ae, Ounass and its own website: traffic, margin, payouts, returns, stock and customer data, and how to run several channels without chaos.
Review your brand’s situation
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